Your members, tracked and coached — under your name if you want
Membership gets people through the door. GoalForge keeps them coming back: every member has a goal, a plan for today, and a coach that answers at 6am. You see adherence and retention risk — only for members who opt in.
Gym licence
- Members join with one gym code
- Opt-in progress sharing, per data type
- Adherence and retention-risk dashboards
- Class, equipment and programme tie-ins
- Staff accounts with role permissions
White label
- Your brand, colours, domain and app listing
- Chain-level reporting across every site
- Custom goal, benchmark and movement libraries
- Your own onboarding copy and tone of voice
- Priority support and a named account contact
Estimate your licence
White label puts your brand, colours and domain on the app and adds chain-level reporting. Standard licensing keeps the GoalForge name.
How it runs
Members join with your code
One code, one screen. New members land straight in the light start — three small wins a day — so even the untrained ones begin tracking on day one.
They choose what to share
Consent is per data type: sessions and adherence, readiness, nutrition, body data. Each one can be switched off again at any time, and you see exactly what's shared.
Your team sees who needs a nudge
Adherence drops, missed weeks and stalled goals surface as retention risk before the member quietly stops coming in.
The coach reinforces your programming
Your class schedule, equipment and house programming steer what the AI coach recommends, so the app never sends members somewhere you can't support.
Nothing reaches your dashboards until a member opts in, per data type, and consent can be withdrawn in one tap. Food logs, photos and bodyweight are never shared by default — adherence and readiness summaries are what gyms actually need.
Get a licence quote
Tell us the size of your club or chain and we'll come back with pricing, a rollout plan and a pilot option.
Want to see what your staff would get? Open the staff dashboard preview.
Are you a personal trainer rather than a gym? Trainer plans are here.